Category / Higher Ed Marketing Blog

Sarah Kushner

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Recent Posts

Outrage – The new viral marketing strategy

“You can please some of the people all of the time, you can please all of the people some of the time, but you can’t please all of the people all of the time.” ~ John Lydgate “There’s a sucker born every minute.” ~ P.T. Barnum

Building a brand platform & achieving "Authenticity"

In a recent UN post regarding outrage marketing, we mentioned that the latest buzzword in marketing and advertising is "authenticity."

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