HIGHER ED MARKETING BLOG

Ian Evenstar

As the founder of UNINCORPORATED, a higher education agency in Los Angeles, Ian serves as the CEO and creative director of the agency, where he implements his extensive experience in business strategy, client direction, design, digital marketing, advertising, and branding. Over the years, Ian won several national and international awards for branding and received recognition for his thought leadership and creative excellence in the fields of design, advertising, and marketing. He earned a BFA from the University of Southern California and returned to USC for his master’s degree in Specialized Arts Journalism.
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Recent Posts

UT Austin's New Master's Degree in AI

The Master of Science in Artificial Intelligence (MSAI) is an online graduate program built for professionals ready to enhance their skills and excel in the rapidly growing field of artificial intelligence (AI). Delivered by expert faculty at The Uni...

AI in Higher Ed: Challenges and Opportunities

Artificial Intelligence (AI) is rapidly changing the landscape of various industries, and higher education is no exception. In higher ed, AI offers a wide range of opportunities to enhance the learning experience, streamline administrative tasks, and...

Is College For Everyone? Yes!

With all the headlines we’ve been seeing lately about the financial burden of college, and questions around admission practices, you may be inclined to think that people no longer view college as being worth it. But I’ve got an alternate headline for...

Improve Enrollment with Enhanced Learning Spaces - A Conversation with Richard Holeton

I recently had the chance to speak with Richard Holton about active learning and what to consider when approaching learning design for higher education. Richard is a writer and education consultant, as well as an Assistant Vice Provost for Learning E...

Higher Ed Branding, Marketing, and Design Predictions

Top Stories in Higher Education from 2022

UNINCORPORATED x iHeart Media

Big News: UNINCORPORATED has partnered with iHeart Media - In today's higher education market, it has become increasingly difficult to cut through the noise and reach the ideal prospective student. More schools are competing for a smaller pool of pro...

International Student Recruitment: Methods & Strategies - A Conversation with Karla Reigosa

I recently had the chance to talk with Karla Reigosa, who is an Assistant Director of Undergraduate Admissions at Florida Southern College. We took a look at methods and strategies to build relationships and improve your international student recruit...

Growing Enrollment at Your University with Anushka Sapra

I recently spoke with Anushka Sapra, who is the Assistant Director of Admissions at the Office of Undergraduate Admissions at Northeastern University. Anushka is a higher education professional who works in admissions at one of the leading universiti...

Web accessibility to promote inclusivity at colleges

For the 61 million U.S. adults living with a disability, going online can be a frustrating experience. It is filled with videos that cannot be heard, pictures that cannot be seen, and forms that cannot be completed. But it does not have to be this wa...

What Are Your Brand Non-Negotiables?

Today we're sharing our best thinking on how to get started with one of the essential components of your Brand Manifesto, the Core Values. Sometimes it is difficult to know where to begin when articulating your Core Values and how they help your bran...

Competency-Based Universities

In this episode of the Higher Ed Happy Hour podcast, I spoke with Rick Benbow. Rick is the Regional Vice President (West Region) of Western Governors University, America’s first and largest competency-based university. We explore competency-based uni...

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