When choosing a marketing agency of record (AOR), there are several factors to consider to ensure that you are making the right decision for your institution. Here are some things to keep in mind as you begin your search.
HIGHER ED MARKETING BLOG
Ian, Robert, and Rebecca sat down to discuss all things human-centered design in higher ed, including how it should be considered from the initial conversations with prospects to the application process, the classroom, and even student services.
Here at UNINCORPORATED, we practice human-centered design. But what exactly does that mean?
Enrollment marketing is a vital part of attracting prospective students to colleges and universities. With the higher education market becoming increasingly competitive, it's essential for institutions to develop marketing strategies that differentia...
Earlier this year I sat down Emi Nietfeld, the author of "Acceptance", a memoir of her journey through foster care and homelessness to build a successful career and a life filled with purpose and meaning. Part of her life’s story includes graduating ...
The Master of Science in Artificial Intelligence (MSAI) is an online graduate program built for professionals ready to enhance their skills and excel in the rapidly growing field of artificial intelligence (AI). Delivered by expert faculty at The Uni...
Artificial Intelligence (AI) is rapidly changing the landscape of various industries, and higher education is no exception. In higher ed, AI offers a wide range of opportunities to enhance the learning experience, streamline administrative tasks, and...
SEO is an important, but often misunderstood, aspect of marketing. Everyone within the higher education space has probably heard the term before, but they may not know how to actually improve the SEO of their site. To that end, we’ve created the ulti...
With all the headlines we’ve been seeing lately about the financial burden of college, and questions around admission practices, you may be inclined to think that people no longer view college as being worth it. But I’ve got an alternate headline for...
I recently had the chance to speak with Richard Holton about active learning and what to consider when approaching learning design for higher education. Richard is a writer and education consultant, as well as an Assistant Vice Provost for Learning E...
