The rise of artificial intelligence (AI) is now empowering universities to deliver a better student experience and more effectively manage their operations. I recently sat down with the Founder and CEO of Capacity, David Karandish, to discuss ways yo...
HIGHER ED MARKETING BLOG
Translating a student’s higher education outcomes into terms that employers can actually understand (and trust) is a challenge for all parties involved. Job-seeking students are eager to share what they know, but employers often struggle to understan...
Translating a student’s higher education outcomes into terms that employers can actually understand (and trust) is a challenge for all parties involved. Job-seeking students are eager to share what they know, but employers often struggle to understan...
Higher education institutions have been utilizing Google Ads as a lead generation source for years now. Still, we're now seeing Google roll out features that make the ad interface even more helpful for stakeholders. As with all of their products, Goo...
Did you know that more than 50% of us will at some point be diagnosed with some form of mental illness or disorder? Mental issues touch each one of us in our family lives, work environment, and communities. This article looks at new practical ways to...
The recent Name, Image and Likeness (NIL) ruling from the NCAA freeing up student-athletes to capitalize on the potential value of their personal brand without sacrificing their college eligibility offers tremendous opportunities for forward-thinking...
The start of the 2021-22 school year begins in a few weeks, and there are many reasons to be optimistic. Most schools return to in-person learning (You may need to get a COVID-19 vaccine first!), and those with strong brand name recognition have expe...
The World Health Organization (WHO) declared COVID-19 a global pandemic on March 11, 2020. Life changed as we knew it. Stay-at-home orders, mask mandates, and social distancing altered the way we lived day-to-day. Lives, jobs, and plans of the future...
The college admissions frenzy of the last few decades has favored higher ed. Students were eager to get into the “right,” “best,” and “most prestigious” schools. How many considered whether those universities were even a good fit for them? That’s abo...
The majority of colleges and universities plan a return to in-person instruction and a robust on-campus experience this fall. Over the past few weeks, the question of whether to require students to be vaccinated for COVID-19 before enrolling has domi...
Robert Johns (Director of Operations at UNINCORPORATED) talks to Jules Coleman (Chief Academic Officer at MYX) about all things higher ed on LinkedIn Live.
This is a pivotal time for colleges and universities. They are dealing with declining enrollments, lost revenue, and hiring freezes, furloughs, and layoffs, and there are even predictions that some universities may permanently shut down because of th...