Higher education institutions have been utilizing Google Ads as a lead generation source for years now. Still, we're now seeing Google roll out features that make the ad interface even more helpful for stakeholders. As with all of their products, Goo...
HIGHER ED MARKETING BLOG
Did you know that more than 50% of us will at some point be diagnosed with some form of mental illness or disorder? Mental issues touch each one of us in our family lives, work environment, and communities. This article looks at new practical ways to...
The recent Name, Image and Likeness (NIL) ruling from the NCAA freeing up student-athletes to capitalize on the potential value of their personal brand without sacrificing their college eligibility offers tremendous opportunities for forward-thinking...
The start of the 2021-22 school year begins in a few weeks, and there are many reasons to be optimistic. Most schools return to in-person learning (You may need to get a COVID-19 vaccine first!), and those with strong brand name recognition have expe...
The World Health Organization (WHO) declared COVID-19 a global pandemic on March 11, 2020. Life changed as we knew it. Stay-at-home orders, mask mandates, and social distancing altered the way we lived day-to-day. Lives, jobs, and plans of the future...
The college admissions frenzy of the last few decades has favored higher ed. Students were eager to get into the “right,” “best,” and “most prestigious” schools. How many considered whether those universities were even a good fit for them? That’s abo...
The majority of colleges and universities plan a return to in-person instruction and a robust on-campus experience this fall. Over the past few weeks, the question of whether to require students to be vaccinated for COVID-19 before enrolling has domi...
Robert Johns (Director of Operations at UNINCORPORATED) talks to Jules Coleman (Chief Academic Officer at MYX) about all things higher ed on LinkedIn Live.
This is a pivotal time for colleges and universities. They are dealing with declining enrollments, lost revenue, and hiring freezes, furloughs, and layoffs, and there are even predictions that some universities may permanently shut down because of th...
I had the pleasure of speaking with Zach Busekrus, host of the Enrollify Podcast, about the secrets of building brand equity in higher education. Please enjoy listening to our conversation or reading the key takeaways below.
If you work in higher education, you are surrounded by the idea of learning all day, every day. But, you may find it difficult to prioritize your own learning and professional development. To help you get started, we've put together a list of books a...
At UNINCORPORATED, we have the privilege of working with great clients to help them solve a diverse set of challenges from web design, enrollment marketing, yield optimization, student engagement, and much more.